Everything ChatPPC does.
It reads your whole Amazon account, works out what every product really earns, and makes the changes you approve. Here is all of it, with an example of each.
- 20+
- kinds of change it can make on Amazon
- 40+
- ways it reads and works out your account
- 0
- changes without your OK
The seller asks whether a product makes money. ChatPPC shows the price, VAT, Amazon's fees, storage, returns and the landed cost line by line, leaving £6.50 per sale before advertising: a break-even ACoS of 26.0%, or about £0.78 a click.
Know what every product really earns.
Most tools judge ads against one account-wide target. ChatPPC works out each product’s own break-even from its price, VAT, Amazon’s fees and your costs, and judges everything against that.
- Break-even for every productEach size and colour on its own, never blended across a family.
- The arithmetic, line by lineVAT, referral fee, fulfilment, storage, returns and landed cost, so you can check every figure.
- Net profit after advertisingWhat each product really made last month, once its ads are taken off.
- The most it can pay for a clickAt its own conversion rate.
- Products no bid can saveSays plainly when a product loses money before advertising, instead of tuning its bids.
- Product ideas, before you buy stockGive it a supplier quote and a price; it tells you what the product would leave per sale.
The seller gives a supplier quote and a price. ChatPPC works out the product would leave £5.66 per sale before advertising, a break-even ACoS of 28.3%.
Your costs, without the spreadsheet.
Break-even needs your landed cost, and nobody enjoys working it out. Read ChatPPC an invoice and it does the sums, then keeps them up to date.
- A whole shipment in one goSupplier invoice, freight and forwarder charges, and the packing list: landed cost per product, with the working.
- UK duty looked up for youFinds the commodity code in the official UK tariff and applies the rate for your goods’ origin.
- Rough is fine“Under £3” is enough to start. It works to the worst case and tells you what a firmer figure would change.
- Storage and Amazon’s own fees, measuredFees and storage come from your Amazon reports; it only asks for what Amazon can’t know.
- A full historyEvery cost you record is kept with the date and where it came from. Invoices themselves are never stored.
The seller shares a shipment invoice. ChatPPC works out each product's landed cost, shows that dearer freight lowers one product's break-even, and saves the costs once the seller agrees. The invoice itself is not stored.
See your advertising the way it really is.
Read live from Amazon’s Ads API, every figure set beside the break-even of the product it advertises.
- The whole account in one answerSpend across Sponsored Products and Brands, ranked by what is costing you most.
- Campaigns, keywords and search termsWhat each one spent and sold, against its own product’s break-even.
- Live bids against what you can affordPlus Amazon’s own minimum bids, so nothing is set where it can’t win.
- Where the money goes by placementTop of search, product pages and the rest, with what the adjusted bid really costs.
- Your existing negativesAcross Products, Brands and Display, so it never suggests one you already have.
- What changed that nobody wrote downSpots changes on the account that didn’t come through ChatPPC or your notes.
The seller asks for a morning check. ChatPPC summarises yesterday's spend and sales, one campaign past its break-even, and a budget change made outside ChatPPC, and asks whether the seller made it.
Make the changes, with your OK.
Ask for a change, or agree to one ChatPPC suggests. It shows exactly what will change and what it changes from, re-checks your live account, and applies it only when you approve.
| Change | What it does | Undo |
|---|---|---|
| Bids | Raise or lower a keyword or target bid, or an ad group’s default bid | Restores the old bid |
| Budgets | Change a campaign’s daily budget | Restores the old budget |
| Placements | Set top-of-search, product-page and rest-of-search adjustments | Restores the old adjustments |
| Pause and resume | Campaigns, ad groups, keywords, and single product ads inside a shared ad group | Switches it back |
| Negative keywords | Stop showing for searches that don’t sell; exclude products in Display | Pauses the negative |
| New keywords and targets | Add the searches that already sell, bid to what the product can afford | Pauses them |
| New ad groups | Give a product its own group, with its own bid, inside an existing campaign | Pauses it |
| Add a product | Put a product into an ad group that already exists | Pauses the product ad |
| New campaigns | Sponsored Products, Sponsored Brands and Sponsored Display remarketing | Pauses the campaign |
| Renames | Campaigns and ad groups, to keep your naming tidy | Restores the old name |
| Listing copy | Title, bullet points, description and backend keywords | Restores the old copy |
Undoing restores the setting. It can’t undo money already spent or sales already made.
Build campaigns that pay for themselves.
The step most sellers leave to an agency. ChatPPC builds the campaign, sets each bid under what the product can afford, and asks you only the questions that are yours to answer.
- Sponsored Products from searches that already sellMoves your proven auto-campaign searches into exact-match campaigns.
- Sponsored BrandsProduct-collection campaigns; you choose the landing page and the headline.
- Sponsored Display remarketingReach shoppers who viewed your products; you choose which products and how far back.
- Restructure what you haveGive a product its own ad group, so a weaker one stops holding its bid down.
- Your budget, alwaysIt never picks a daily budget for you. It shows the options and you choose.
The seller asks for remarketing. ChatPPC proposes a Sponsored Display campaign for shoppers who viewed the product, with the seller's own lookback and budget and a bid under what the product can afford. Approved, it is created on Amazon.
Listings that answer what shoppers ask.
Better copy converts more of the clicks you already pay for. ChatPPC writes it from your own data, not guesswork.
- What your reviews sayAmazon’s own analysis of review topics, and how much each one moves your rating.
- Products that convert worse than they shouldCompared with similar products in the same category and price, and the likely reasons.
- Every draft checked before you see itAgainst Amazon’s rules for titles, bullets and backend keywords, with character counts.
- Published when you approveCopy only. Never price, stock or anything else on the listing.
- Can you sell it?Asks Amazon live whether you’re allowed to list a product, and links to Amazon’s approval page if not.
The seller asks why a product converts badly. ChatPPC compares it with similar products, estimates the orders lost, and links it to the most-mentioned review complaint and the size missing from the listing.
Sales, stock and seasons in one place.
Advertising decisions depend on what’s in stock and what’s coming. ChatPPC sees all of it.
- All sales, not just ad salesWith ACoS and TACoS side by side, Buy Box share and your measured refund rate.
- Stock by productWhat can be bought today, what’s on its way in, what’s reserved or damaged.
- Any date range you likeYear to date, last quarter, last Christmas: units, sales, sessions and conversion.
- Your busy and quiet monthsRead from your own history, for you to confirm.
- How your vouchers didEvery voucher from the last year: discount given, redemptions and the sales they brought.
The seller asks whether they are ready for Christmas. ChatPPC compares stock with last December's sales pace and warns that one product could sell out before the 20th if its ads are pushed.
It remembers how you run your business.
Tell it once. ChatPPC keeps your standing decisions and works within them from then on, in every conversation.
- Your rules, keptKeywords to protect, products not to advertise, deliberate pauses, how much risk you’ll take, cash limits. A protected keyword is enforced by the software: no negative can block it.
- One timeline of every changeWhat ChatPPC changed and why you approved it, and what you changed yourself in Seller Central.
- Won’t nagSay no to a suggestion and it won’t keep raising it.
- Your dashboard tooProducts, advertising and every change, whenever you’d rather look than ask.
The seller asks ChatPPC never to block searches for their brand name. ChatPPC saves it as a protected keyword and from then on refuses any negative keyword that would block it.
Powerful, and on a short lead.
The guarantees are built into the software, not left as settings someone could get wrong.
- Off until you switch it onChatPPC can read and advise from day one. It changes nothing until the account owner allows it in Settings.
- Every change approved by youOne at a time, after seeing exactly what changes and what it changes from.
- Checked twiceJudged against the product’s break-even when proposed, and re-checked against your live account before it’s applied.
- Stop it in one sentenceTell Claude “stop making changes” and they’re off at once. Claude can switch changes off, never on.
- Never touches prices or stockThere is no way to express it, at any level of the software.
- Never deletes anythingNo campaign, keyword or listing is ever deleted or archived.
All of it, for one flat price.
£19 for your first month, then £99 a month plus VAT. No cut of your ad spend, no minimum term. Needs your own paid Claude plan.